Online Search Technology

August 24, 2011

Online search technology is only just 20 years old, yet it’s changed the way many of us get things done on a day to day basis at work, at home, and increasingly, while we’re on the go.  An understanding of internet search, how people depend upon it and exactly how they use it can help [...]

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Leverage Your Online Reputation

August 17, 2011

You know you need to deal with it – ignoring what’s being said online about your business is just not an option.  How would you like some practical, reasonably simple tools to help you leverage your online reputation? Watch the WSI webinar “The Insiders Guide to Leveraging your Online Reputation”to learn how you can assess [...]

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Online Advertising Revenues Surpass Print Ad Revenues

August 10, 2011

A report just released from the Interactive Advertising Bureau of Canada (IAB) announced that Canadian Online Advertising Revenues for 2010 exceeded budgeted expectations of $2.1 billion, growing by 23% to $2.23 billion for 2010. This means that internet advertising has surpassed newspaper advertising, and is now second only to television in total Canadian media advertising [...]

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Mobile Marketing

August 3, 2011

Mobile marketing: practices that enable organizations to communicate and engage with their audience / clientele in an interactive and relevant manner through any mobile device or network. The popularity of mobile devices provides another opportunity for your business to engage with prospects and customers. Whether they’re using an Iphone, Blackberry, Android, Ipad or any other [...]

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Integrate Social Media into Your Sales Process

July 18, 2011

During our recent webinar; Integrate Social Media into Your Sales Process – 6 Steps to Fill up Your Sales Funnel, WSI’s internet marketing consultant David Duncan gave some valuable tips to business owners to help them use the power of social media. Your business already has a “social voice” that exists in your sales materials [...]

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WSI supports Kinsmen Telemiracle through Jay’s Moving 20th Annual Golf Classic

July 11, 2011

I recently took the opportunity to participate in the Jay’s Moving 20th Annual Golf Classic benefitting Kinsmen Telemiracle and, through WSI, to support this worthy cause.  Our donation, a Blackberry Playbook, was given to the winner of the chipping contest, Craig McGillivray (by the way, this means Craig qualified for the draw by shipping 50 [...]

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The Power of Social Media: Vancouver Police uses Social Media in the Wake of the Riot.

July 4, 2011

The violence that marred the end of the NHL season on June 15/2011 was shocking, all the more so as it played out live on our televisions and computers.  The power of social media made the event participatory as people took to Facebook, Twitter and other social media networks to denounce the rioters, or to [...]

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The Power of Social Media: The City of Vancouver Manages it’s Brand Reputation

June 27, 2011

The City of Vancouver, downtown businesses and local citizens have been working hard on damage control since the riot on June 15/2011, having realized that the brand reputation of the city, which was damaged with amazing speed due to the power of social media, can be repaired by the same means. Initial reports on many [...]

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The Power of Social Media: Swift Reaction to the Vancouver Riot

June 20, 2011

Recent events in Vancouver demonstrate the power of social media and it’s pervasiveness in modern society.  Smart business owners are already paying attention to what’s happening in social media channels, to protect and promote their brand reputation as well as connecting with customers and prospects. Unless you live under a rock you are probably aware [...]

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Take Online Lead Generation to the Next Level

June 13, 2011

During our recent webinar – Take Online Lead Generation to the Next Level:  5 Ways to Capture New Market Niches, WSI internet marketing consultant Deven Pravan Shah talked about how business owners often ask the same questions about capturing and sustaining market share and achieving revenue goals.  If you are concerned about: Keeping your competitive [...]

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